# Proposed page changes · Customer + Appointment Engine refresh (2026-10-26)

Nothing below has been applied. Live pages and `lp.funneling.ai` are untouched. When Nik says go, apply to a **new version folder** (`src/customer-engine/v4/`, copy of v3) and publish it as its own preview; `/v3/` and the live GHL page stay as they are.

Target file: `~/AI/landing-pages/src/customer-engine/v3/index.html` (public build `public/customer-engine/v3/index.html`, line 1220 hero block, lines 1326/1340 urgency).

## 1. Hero (line 1220)
```diff
- For Business Owners Who Want More Customers Without Hiring, Burnout or Relying on Referrals
+ Live workshop on Zoom · for owners who already have an offer that sells
- How Local Business Owners Are Installing a Simple AI System That Brings In 100+ New Customers Every Single Month
- (WITHOUT Running Ads, Hiring Staff, or Relying on Referrals)
+ Your Leads Aren't Going Cold Because of Your Ads. They're Going Cold After the Form.
+ In the AI Customer Engine workshop you'll set up the system that replies to every new lead, follows up three times,
+ books qualified calls and wakes up your old list, with AI doing the repetitive work at each step.
- You'll Also Get 100 Pre-Qualified Leads for Your Business and Access to the Same AI Caller That Books Appointments, Follows Up, and Closes Sales for Me Every Day
+ Show up live and get 100 verified leads that match your ideal client, delivered on the call.
```
Why: "local business owners" and "100+ new customers every month" pull the wrong buyer and the number has no source on file. "Closes sales for me every day" overstates CASI (claims_table rows 10-12 are ⚠️). "WITHOUT running ads" contradicts the ads that send the traffic.

A/B: test the alt H1 "Answer Every Lead in a Minute. Book the Call Before Someone Else Does." as `/v4b/`.

## 2. Urgency (lines 1326, 1340)
```diff
- Only A Few Days Left
+ Next live workshop: {{custom_values.ce_ws_datetime}}
```
Why: evergreen rule. One GHL custom value drives every page and email.

## 3. New proof strip under the hero button
```diff
+ <div class="proof-strip">Nav · $120 in ads, a $12,500 deal within one week · Tracy · 240+ leads on about $1,200 in ads ·
+ Travis · $1M mark from one funnel <small>Individual results. Results vary.</small></div>
```
Source: factory-v1 COPY-RULES proof list (first names only).

## 4. "What is the AI Customer Engine?" list: reorder to the leak story
```diff
  → Finding prospects
  → Starting conversations
- → Following up
- → Qualifying interest
- → Booking appointments
+ → Replying inside a minute
+ → Following up three times
+ → Qualifying before the booking link
+ → Booking straight onto your calendar
  → Reactivating old opportunities
```
Why: matches carousel K08/K09 and video V08 so the click lands on the same words.

## 5. Appointment Engine variant (new, optional)
New folder `src/appointment-engine/a/` = copy of the v4 page with the hero from `APPOINTMENT-ENGINEER-vNEXT.md` and the same order step (joinaibusiness.com/join_ai_customer_engine_workshop-9620). Ads D/AE-S1..S3 would point there. Until it exists, they keep pointing at joinaibusiness.com.

## 6. Keep as is
- "AI is changing fast. Your customer acquisition system shouldn't have to." section.
- $5 order step, bumps and GHL opt-in API.
- Price display ($97 → $5) on the page; the ads never show it.